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3 Keys To Hitting Your Homeownership Goals in 2024

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If buying or selling a home is your goal for 2024, it’s important to understand today’s housing market, know your why, and work with industry experts to bring your homeownership vision for the new year into focus.

Over the last year, the economy had a big impact on the housing market, and likely on your wallet too. That’s why it’s critical to have a clear picture of not just the market today, but also on what you want out of it when you buy or sell a home. Danielle Hale, Chief Economist at Realtor.comexplains:

The key to making a good decision in this challenging housing market is to be laser focused on what you need now and in the years ahead, so that you can stay in your home long enough that buying is a sound financial decision.

Here are a few things to think through as you define your goals for 2024.

1. Know Your Why

You’re dreaming about making a move for a reason – what is it? No matter what’s happening in the market, there are still many compelling reasons to buy a home today. Your needs may have changed in a way your current house can’t address, or you could be ready to step into homeownership for the first time. Use your why and your motivation as a guidepost in partnership with an expert advisor to make sure your move gives you a lasting sense of accomplishment.

2. Figure Out What Your Next Home Needs To Look Like

You know you want to move, but how would you describe your dream home? The number of homes for sale has grown recently, and that could mean more options to choose from when you buy. But overall housing supply is still lower than more normal years in the market, so you’ll have to work closely with a pro to find what you’re looking for. Just be sure to keep your budget in mind as you balance your wants and needs. The better you understand what’s essential and where you can be flexible, the easier it will be to find a home that’s right for you.

3. Determine if You’re Ready To Buy

Getting clear on your budget and available savings is essential before you get too far into the process. Partnering with a local agent and a lender early is the best way to make sure you’re in a good position to buy. This could include planning how much to save for a down payment, getting pre-approved for a home loan, and assessing your current home equity if you’re selling your existing house.

A Professional Will Guide You Through Every Step of the Process

Buying or selling a home takes expertise to navigate. If that feels a bit overwhelming, that’s normal. Don’t let uncertainty hold you back from your goals this year. A trusted expert will help you bridge that gap and give you the facts and advice you need about today’s housing market.

Bottom Line

Work with a local real estate agent and build a team of industry professionals to be sure you hit your homeownership goals in 2024.

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For Buyers

Data Centers Are Moving Closer to Homes. What Does That Mean for You?

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Data centers probably weren’t on your list of things to think about when buying or selling a home.

School districts? Sure. How close you are to family? Absolutely. A large building full of computer servers down the road? Probably not.

But that may be changing.

Data centers are popping up in more communities across the country. And as they do, buyers and homeowners are starting to wonder what having one nearby could mean for everything from home values to utility bills. So, let’s get into what the data actually says. Because there’s a lot more nuance here than if they’re “good” or “bad.”

Data Centers Are Showing Up in a Lot More ZIP Codes

According to Realtor.com, back in 2015, only about a dozen ZIP codes had a large data center. But by the first half of 2026, that number had climbed to more than 100 – and it’s projected to rise even further by the end of the year (see graph below):

a graph of growth in blueThat’s a pretty dramatic increase in just over a decade. HousingWire shows a lot of that growth is in Texas, Virginia, Georgia, Pennsylvania, Ohio, Utah, Illinois, Arizona, Indiana, and Nevada. 

And that ramp up explains why this is becoming a real estate conversation. More buyers are going to encounter a data center during their search. More homeowners are going to hear about one being proposed nearby. 

And both groups are going to want to know what that could mean for them.

The Big Question: What About Home Values?

One of the first concerns homeowners and buyers may have is: could a nearby data center hurt home values? So far, there’s no evidence that says it automatically will.

Researchers compared communities that have large data centers to similar communities without them. A recent HousingWire article reports:

“. . . home values in data center ZIP codes generally tracked their matched communities — with no statistically meaningful gains or losses. Listing prices showed a modest initial increase around openings . . .”

That’s important context. Historically, simply having a data center nearby hasn’t been enough to send home values dramatically higher or lower.

That doesn’t mean every property will react the same way. Proximity, the surrounding development, and the specific facility can all matter. But for the typical homeowner or buyer, the data so far doesn’t point to an automatic impact on home values.

Living Near a Data Center Can Come with Tradeoffs

Like any major development coming to town, data centers can bring benefits along with things buyers and homeowners will want to consider.

On the plus side:

  • They may be part of a bigger growth story. A data center can usher in broader development in an area and substantial property tax revenue that can be used to improve the community. 

  • Infrastructure may get an upgrade. New roads, fiber, power infrastructure, and other improvements can come along with major development. 

  • They can generate economic activity. A data center can generate jobs which in turn fuels local housing demand and supports local businesses. 

On the flip side:

  • They’re not exactly invisible. Large facilities, transmission lines, substations, and construction can change the look and feel of an area. 

  • Noise can matter. Cooling equipment, generators, construction, and truck traffic may be noticeable depending on how close you are. 

  • They use more resources. These facilities can require significant electricity and, depending on the cooling system, water. That can raise questions about local infrastructure and whether growing electricity demand could affect what residents pay. 

On that last point, J.P. Blackwood, Public Affairs Liaison and Media Spokesperson for the Ohio Consumers’ Counsel (OCC), explained his take on what consumers need to know about data centers and their potential to impact utility costs to HousingWire:

Utility rate increases tend to be gradual, and so that’s what I would expect here. Again, a number of factors can drive electricity prices higher and are driving them higher, and this is one of them. There are steps being taken around the country to mitigate the effects of data centers.”

Basically, they’re just one factor that can have an impact. And the key word there is “can” because it depends on where you live and what rules are in place in your area.

So, What Should Buyers and Homeowners Do?

If you’re buying, find out what’s already there – and what’s approved or proposed nearby. Consider the facility’s proximity, potential noise, future development, and whether utility costs are something you want to factor into your budget.

If you’re selling, don’t assume a nearby data center automatically hurts your home’s value. But buyers may have questions. Knowing the facts about the facility, construction timeline, noise, and future plans can help you address those concerns upfront.

Bottom Line

As more data centers pop up, they’re becoming another piece of the puzzle buyers and homeowners need to understand.

Have a data center nearby or one coming soon? Talk to a local real estate agent about what it could mean for your home or your next move.

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Affordability

Remote Work Could Be Your Affordability Answer

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For most first-time buyers, the hardest part of buying a home is making the numbers work. You budget, you save, and the finish line still feels far away. 

But your salary is only half the equation. Where you live shapes what you can afford just as much. And if you can work remotely, you have an advantage a lot of buyers don’t. 

You’re not tied to living where the jobs are, so you can look where your money goes further.

Where You Work Doesn’t Have To Dictate Where You Live

Remote job openings are on the rise. According to FlexJobs, remote job postings climbed 22% from the quarter before. That’s the second quarter in a row of double-digit growth. 

More remote roles mean more people can choose a home base around the life they want to build. As Forbes puts it

“Remote employees, freelancers, consultants, entrepreneurs, and business owners have the flexibility to choose a home base based on the life they want to build, whether that means more space, a lower cost of living, better access to nature, or simply somewhere new.”

And you can use that freedom to look somewhere more affordable.

Your Paycheck Goes Much Further in Some States

Your cost of living – what you spend on housing, groceries, utilities, and the rest of daily life – varies a lot from one state to the next. In some, according to data from Extra Space, it runs far enough below the national average to change what you can afford (see map below):

a map of the united statesTake Mississippi, for example, where the cost of living sits about 17% below average, or West Virginia at roughly 15% below. When day-to-day life costs less, you can put more of your income toward your goals, homeownership included. Relocate Right describes it this way: 

Remote work has fundamentally changed the calculus of where to live. When your employer is in San Francisco, but you can work from anywhere, the question is no longer ‘where are the jobs’ but ‘where does my salary go furthest and what kind of life can I build.'”

For a first-time buyer, working remotely could be a chance to put down roots and finally buy. Because with that kind of flexibility, you get to choose where to live and which places work best for your life and goals. 

What To Weigh Before You Go

A lower cost of living is a great start. But it’s also important to consider the things a budget spreadsheet won’t show you, because a place can look like a great fit on paper and still not feel like home. 

  • Is the internet fast and steady enough to do your job without interruptions? 

  • Will it be easy to make friends and settle into a routine once you arrive?

  • Does it have the amenities you want, like public transportation or decent takeout?

This is where a local real estate agent comes in. They can help you weigh a big move against a nearby one, because every state has more affordable pockets. Sometimes they’re closer than you think.

An agent will know which neighborhoods fit your budget and have the features you’re after, whether that’s walkability, good restaurants, parks, or a nearby farmer’s market. 

Bottom Line

With remote work, where you live can be your decision instead of your employer’s. And that puts more affordable places within reach.

Want to explore where that could take you? Connect with a local real estate agent to see what’s possible.

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Affordability

Why Buyers Shouldn’t Overlook a Fall Move

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You’ve been waiting for something to change before you buy. It just might not be the thing you expected…

While everyone’s paying attention to mortgage rates, only the savviest buyers know that the changing season can start tipping things in their favor. 

Because every fall, buyers tend to get more to choose from, better prices, and more room to negotiate. And that’s why Hannah Jones, Senior Economist at Realtor.com, says:

We always see that the best time to buy window usually falls in the early fall around October.

And that’s exactly why, if you’ve been waiting for a better moment to buy, this season may be worth a closer look – even with rates where they are.

1. There Are More Homes To Choose From

One of the biggest frustrations buyers have had over the past few years has been a lack of choices. Fall tends to help with that.

Based on seasonal trends, Realtor.com data shows there are typically more homes available for sale in September through November than during any other season of the year (see graph below):

a graph of a number of homesWhy does this happen? Homes that hit the market in spring and summer don’t all close right away. Some sit. New listings keep coming. And inventory builds as the year goes on.

By fall, you’re looking at the largest pool of available homes all year. That makes it easier to find one that works for your needs and your budget. And if anything, this should be more true this year. Rates that are higher for longer tend to help inventory grow even more.

More choices can mean fewer compromises. You’re more likely to find the right home, not just the one that happens to be available.

2. Asking Prices Start To Drop

Having more choices is great. But if every home is still priced too high, that only gets you so far. That’s where fall’s second advantage kicks in: asking prices start their seasonal decline. 

HousingWire data shows this trend over time (see graph below):

a graph of a number of blue and green barsIt works like this. Spring and early summer are when sellers feel the most confident because that’s when demand is typically strongest. So, many homeowners price their homes higher during those periods because of the uptick in demand.

But every year, like clockwork, that dynamic starts to change by fall. Buyer activity slows down as the weather cools off. So, sellers have to price a bit lower to try to draw buyers in. And that’s good for your bottom line.

3. More Sellers Are Willing To Negotiate

But fall doesn’t just bring more choices and lower asking prices. It also brings more sellers who are increasingly motivated to get a deal done. 

You can see it in the data. Most years, fall is when price cuts peak according to Realtor.com data (see graph below):

a graph of sales with numbers and text

While it’s not a big difference from summer, this fall you’ll have more negotiation power than you’d have if you wait until the first half of 2027. Here’s why. 

If a home is on the market in the fall, many sellers are eager to get it sold before the holidays. And since there are usually fewer buyers active in the fall, that often leads to another opportunity to snag a better deal. As the National Association of Realtors (NAR) explains:

“Less competition can lead to better deals. While homes are not selling as fast as during the summer, sellers may be more willing to negotiate.”

Even a small seller compromise here can make a meaningful difference for you. 

As an example, a 5% price drop on a $500,000 home is $25,000. That could mean you end up borrowing less, keeping more money in savings, having room in the budget for updates after you move in, or simply making the monthly payment feel more manageable.

Bottom Line

Of course, every market moves a little differently. But here’s what doesn’t change: Fall consistently buyers. More homes. Lower asking prices. Motivated sellers. 

If you’ve been waiting for your search to feel a little more doable, this season may be worth another look.

Have a quick conversation with a local agent about what’s happening in your market. That way you can find out whether this fall gives you opportunities you may not have had a few months ago.

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Copyright © 2020-2025 Mark Sincavage. All rights reserved.  
The information contained, and the opinions expressed, in these article are not intended to be construed as investment advice. Let's Talk Real Estate, Mark Sincavage, and Keeping Current Matters, Inc. do not guarantee or warrant the accuracy or completeness of the information or opinions contained herein. Nothing herein should be construed as investment advice. You should always conduct your own research and due diligence and obtain professional advice before making any investment decision. Let's Talk Real Estate, Mark Sincavage and Keeping Current Matters, Inc. will not be liable for any loss or damage caused by your reliance on the information or opinions contained herein.